Saturday, September 22, 2018

Billboards

There are billboards everywhere. They are all along the interstate, in towns, even out in the country. Yet, I could only tell you of a couple that truly stand out in my mind. Examples of such being, of course, all of the Alexander Shannarah ones that litter every free space in Alabama and the Florida panhandle, the cute chick fil a cows, and the "Go to Church or the Devil will get you" sign near Montgomery. Billboards can be effective tools for advertising if you can create something cute or catchy. Otherwise you are just spending a lot of money on something that just blurs together in peoples minds. Proper use of colors, lights, figurines, etc. must be used in order to catch and hold peoples eyes for more than a few seconds. Because truly, that is mainly all the time people can look at them while driving.

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